How it works

Born from Nature

Sustainably harvested beechwood — the start of something soft.

Transformed by Science

Purified using closed-loop tech. Minimal waste, maximum softness.

Kind at Every Step

Plastic-free. Small-batch. Thoughtfully made to last.

The Process Behind the Softness

1
Extracted from Nature

Wood chips from beech trees are refined to pure cellulose.

2
Pressed into Sheets

Cellulose is flattened into large, clean white sheets.

3
First Wash

Sheets are soaked in a gentle caustic soda bath.

4
Crumbled to Begin Again

The softened sheets are broken into small, fluffy crumbs.

5
Molecular Magic

Crumbs are treated with carbon disulfide to become silky-soft.

6
Second Wash

A syrupy solution is formed, smooth and ready to spin.

7
Spun into Thread

The liquid is extruded through tiny holes, forming fine fibers.

8
Finished for Wear

The liquid is extruded through tiny holes, forming fine fibers.